Careers
Working at Ceto
| OUR PURPOSE
We exist to empower banks and credit unions with intelligence and innovative solutions to drive growth and profitability, enhance shareholder value, and build stronger, more prosperous communities.
| OUR VALUES
- Integrity to Trust
- Excellence to Perform
- Perseverance to Achieve
- Teamwork to Synergize
- Time to Maximize
- Intelligence to Illuminate
- Creativity to Solve
- Innovation to Elevate
- Community to Support
Our Team
Become part of the Ceto family and discover why it is such an exceptional workplace! Bring your passion, talent, creativity, and active involvement, and you will become an integral part of the team. We offer Administrative, Accounting/Finance, Marketing, Human Resources, IT, Sales, Software/Application development, and Consulting opportunities. Our offices are in Alpharetta, Georgia, in the heart of the Avalon shopping and restaurant district. At Ceto, we know it’s the team driving us toward success in achieving all our goals.
Our Focus is to
- Help employees improve their physical, emotional, and financial well-being.
- Provide the tools and resources to help actively take responsibility and make the best decisions regarding personal well-being.
- Provide competitive programs and resources, offer protection, and respond to the changing needs of employees throughout their careers.
- Ceto provides benefit opportunities focused on leading healthy lifestyles and supporting our employees' and their families' long-term health and well-being.
| Current Openings Listed Below
Overview
The Senior Account Executive will be primarily responsible for lead generation and relationship building activities in assigned accounts within a designated geographical region. This position will support the company’s business plan and revenue goals, with the primary focus of generating Discovery calls with banking prospects. The Senior Account Executive will work closely with the SVP / Business Development to take prospects through the sales process to close new sales. The conference calls will be scheduled with the SVP / Business Development and at least one C-level executive (e.g. CEO, CFO, COO, etc.), or interested decision maker, from the bank or credit union prospect to discuss the company’s solutions.
Who You Are
Our ideal candidate is entrepreneurial-minded, eager to learn, and seeks to be an integral part of the Ceto culture. A value-added teammate who wants to build upon our processes and support our team’s natural inclination for innovation and collaboration. This is a great time to join an elite team, with opportunities to work with amazing people, forward-thinking technology, and take on a set of responsibilities that are extremely important to Ceto’s continued success.
Responsibilities
Prospecting & Lead Generation
Develop leads and cultivate relationships via phone and email in assigned accounts, and schedule Discovery calls with banking prospects to include the SVP / Business Development. Prospecting and lead generation is critical to this position. As part of this process, work with the SVP / Business Development in taking prospects through the sales funnel to close new business and to expand the current client base within the respective geographical region. This position will be assigned specific goals and measured on a range of KPIs, including Activity KPIs (Calls and Emails) and Productivity KPIs (Discovery calls, Presentations, and Sales), among others. For example, the minimum expectation will be 250 Total Activities (outbound Calls and/or Emails) per week for this position. For this role, the expectation is that the Senior Account Executive will demonstrate greater ability and more productivity with daily prospecting efforts; and therefore, the sales goal will be 25% - 50% higher than those for the Account Executive role.
Demonstrate effective verbal and written communication skills with clients and prospects. To ensure success, these skills are essential not only for daily prospecting via phone, but also for daily email correspondence. Clear, effective verbal communication is also required for conference calls and sales presentations with clients and prospects. For this position, the expectation is that the Senior Account Executive will exercise more independent judgement in daily prospecting activities and contribute to 25% - 50% of the total verbal communication on Discovery conference calls and/or Sales Presentations.
Administration
Create ROI / Benefit analyses, MS PowerPoint sales decks, MS Outlook calendar invites, proposals, FedEx packages, email templates and other content, as necessary, to assist the SVP / Business Development during the sales process. Maintain updated, organized and detailed notes and contacts in all assigned accounts within Salesforce.com. Assist Marketing in executing the Direct Mail or Digital campaigns and other various Sales and Marketing campaign efforts. For this position, the expectation is that the Senior Account Executive will demonstrate more proficiency and autonomy with daily administration responsibilities than the Account Executive role.
Training & Development
Participate in all required meetings, courses, training and coaching sessions to strengthen industry and product knowledge, and to enhance communication skills and sales abilities to become more effective and grow as a sales professional. Understand the concepts, fundamentals and mechanics of the company’s consulting solutions. Remain well informed of current market and industry news and conditions through available resources, such as LinkedIn, S&P Global, FDIC, NCUA, CFPB, ABA, ICBA, CUNA, Credit Union Times, and many more. This position will also assist in the growth and development of the company’s knowledge base and training material (i.e. the Playbook). For this position, the expectation is that the Senior Account Executive will demonstrate greater product and industry knowledge than the Account Executive role.
Other
Attend tradeshows as requested. Perform other related duties as assigned. This job description is not meant to be an exhaustive list of all duties and responsibilities and subject to change based on the needs of the business.
Other Skills & Background
Communication Skills
- Clear, effective verbal and written communication abilities
- Clear, effective presentation and demonstration abilities
Computer & Software Skills
- MS Office, Outlook, Word, Excel, and PowerPoint
- Salesforce.com (preferred)
Education
- Bachelor’s Degree (preferred)
Experience
- 4-7 years of successful inside sales experience
Environmental
- Ability to stand/sit at a computer for 8 hours or more per day
- Ability to travel up to 10% of the time as needed
- Ability to work at main office, home, on the road, or in a satellite location
Ceto Commitment
We are committed to maintaining a diverse workforce and an inclusive work environment. Ceto will not tolerate discrimination in employment, employment-related decisions, or business dealings on the basis of race, color, ancestry, age, sex, sexual orientation, religion, disability, ethnicity, national origin, veteran status, marital status, pregnancy, or any other legally protected status. We aim to provide an environment free of discrimination to our employees, clients, and vendors.
Overview
The Marketing Operations Specialist will play a pivotal role in optimizing and managing the marketing technology stack, streamlining workflows, and enabling data-driven decision-making to enhance marketing performance. This role is essential for driving efficiency and alignment across our marketing and business development efforts, ensuring seamless collaboration and impactful campaigns.
Key Responsibilities
Marketing Technology Management
- Own and optimize the marketing tech stack, including core platforms like HubSpot and Salesforce.
- Work with tools such as Ceros, PlayHt, Trello, Riverside, HeyGen, ChatGPT, and other automation or AI tools to support marketing initiatives.
- Ensure integrations between platforms are optimized for data accuracy and usability.
Campaign Operations
- Build, deploy, and track performance of email campaigns, landing pages, and workflows in HubSpot.
- Collaborate with the marketing team to implement A/B tests and analyze results to refine strategies.
Data Analysis & Reporting
- Develop dashboards and reports to track campaign performance, lead generation, and pipeline contribution.
- Analyze marketing metrics to uncover insights and make recommendations for optimization.
Process Improvement
- Design and implement streamlined workflows to support marketing initiatives and cross-functional projects.
- Ensure timely task automation and alignment between marketing and business development teams.
Collaboration & Training
- Partner with the Business Development team to align marketing campaigns with sales strategies.
- Provide training and support to maximize the team’s use of marketing tools.
Key Qualifications
- Bachelor’s degree in marketing, business, or a related field.
- 3+ years of experience in marketing operations, demand generation, or a similar role.
- Proficiency with marketing automation platforms (HubSpot required) and CRM systems (Salesforce preferred).
- Familiarity with project management tools (e.g., Trello) and content creation platforms (e.g., Riverside, HeyGen).
- Strong analytical skills with the ability to translate data into actionable insights.
- Excellent organizational skills and attention to detail.
- Experience with workflow automation tools and an ability to create efficiencies in processes.
- Familiarity with B2B marketing strategies, particularly in financial services, is a plus.
What We Offer
- Opportunity to shape the future of marketing for a leader in the financial solutions space.
- A collaborative, innovative team environment where your ideas and contributions are valued.
- Competitive salary and benefits.
- Flexibility in work arrangements.
Ceto Commitment
We are committed to maintaining a diverse workforce and an inclusive work environment. Ceto will not tolerate discrimination in employment, employment-related decisions, or in business dealings on the basis of race, color, ancestry, age, sex, sexual orientation, religion, disability, ethnicity, national origin, veteran status, marital status, pregnancy, or any other legally protected status. We provide an environment free of discrimination to our employees, clients, and vendors.