Powering Banking with Intelligence-Driven Solutions

Competitive Intelligence & Income Optimization

Vendor Management & Contract Negotiation

Business Intelligence & Performance Enhancement


Power to Prosper

Founded in 1994, Ceto has spent more than 25 years partnering with regional and community banks and credit unions, increasing the profitability of more than 2,000 financial institutions. 

We have a singular perspective. It is our DNA - to empower banks and credit unions with intelligence and innovative solutions to drive profitability and growth, enhance shareholder value, and build stronger, more prosperous communities.

Ceto Clients


Revenue Areas Analyzed


Cost & Process Analyzed


Financial Institutions Researched

Building Stronger Communities

Helping financial institutions and their respective communities thrive.

What Our Clients Say

How We Help Banks

How We Help Credit Unions

Douglas Ceto
Douglas Ceto, President & CEO

At the Crossroads of Banking
& Communities

At Ceto, our core mission is to drive the profitability and growth for regional and community banks and credit unions so that they can remain strong financial pillars in their communities, as they provide valuable services to consumers and businesses in their neighborhoods. When financial institutions thrive, their respective communities and local economies prosper.