
Intelligence. Insight. Execution.
Transformation Begins with Intelligence.
The Ceto NOVA™ platform transforms data into actionable intelligence—powering strategic decisions that accelerate performance, sharpen competitive edge, and drive sustainable growth.
What NOVA Delivers:
- Real-Time Competitive Intelligence: See how your institution stacks up—on rates, fees, and product design—across the market.
- Performance Benchmarking: Analyze peer metrics across 260+ KPIs to boost productivity and streamline operations.
- Contract Visibility & Oversight: Centralize vendor contracts and extract insights to improve cost control, compliance, and vendor performance.
- Unified Intelligence Platform: A single source of truth for market, performance, and vendor data—designed for strategic execution.
How It Works
A Unified System for Intelligence-Driven Transformation
Outpace the Market. Outperform the Competition.
The NOVA Vantage™ module delivers real-time competitive intelligence, helping financial institutions compare rates, fees, and features across the market. By transforming market data into actionable insight, Vantage empowers institutions to sharpen pricing, optimize product design, and drive strategic growth.What It Powers:
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Rate and fee comparisons across loans, deposits, and channel services
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Visual dashboards showing pricing gaps and opportunities
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Customizable views to compare up to six peer institutions
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Insights into product design and feature differentiation
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Market intelligence to guide strategy, pricing, and revenue growth
Pinpoint the Gaps. Unlock the Potential.
The NOVA Pulse™ module delivers real-time performance benchmarking across 260+ operational metrics—empowering financial institutions to identify inefficiencies, optimize resources, and align teams to strategy.
By surfacing peer comparisons and actionable KPIs across every central business unit, Pulse enables leadership to make smarter decisions that enhance productivity, performance, and profitability.
What It Powers:
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Advanced KPI tracking across departments, from retail and commercial to digital and operations
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Peer benchmarking to reveal gaps in staffing, efficiency, and cost control
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Executive dashboards to visualize trends, outliers, and performance targets
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Data-driven insight into non-interest expense and productivity ratios
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A shared operational language to align leadership, strategy, and action
Elevate the Oversight. Strengthen the Strategy.
The NOVA Nexus™ module brings contract intelligence to the forefront—centralizing vendor agreements, surfacing key terms, and delivering actionable insights to improve vendor oversight, risk management, and cost control.
By transforming contract complexity into strategic clarity, Nexus empowers institutions to evaluate third-party partners confidently, reduce compliance risks, and enhance vendor performance.
What It Powers:
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Secure, searchable storage of all vendor agreements and contract terms
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Alerts for expirations, renewals, compliance checkpoints, and cost escalators
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Vendor scorecards and dashboards for performance transparency
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Streamlined vendor evaluations with configurable filters and data views
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Smarter negotiation and risk reduction driven by real-time vendor insights
The Ceto NOVA™ platform is designed to evolve. Two new modules are currently in development—built to expand the platform’s reach and help institutions move from data to full strategic enablement.
The NOVA Atlas™ module
Market Comprehension & Demographic Intelligence
Gain deeper visibility into your institution’s market with geographic overlays, branch/ATM mapping, demographic intelligence drawn from Census data, and more.
The NOVA Lucira™ module
Strategic Advisory & Implementation Insights
Guided assessments, readiness tools, and expert planning help your team bridge the gap between insight and execution—so you can act confidently.
| A Measurable Impact on Financial Performance
How the Ceto NOVA™ platform Impacts Your Efficiency Ratio
The Ceto NOVA™ platform improves a financial institution’s efficiency ratio by integrating market, performance, and vendor intelligence into one unified system. It reduces expenses through cost and resource optimization while increasing income through smarter pricing, product design, and market positioning. The result is measurable efficiency gains that strengthen both sides of the ratio.
The Analysts Behind the Intelligence
Strategic clarity starts with human insight.
The Ceto NOVA™ platform isn’t just technology—it’s powered by people. A dedicated team of analysts, QA leads, and research professionals brings institutional context to every data point.
This team supports all three dimensions of the Ceto NOVA™ platform—market insight through NOVA Vantage™, performance benchmarking via NOVA Pulse™, and vendor oversight enabled by NOVA Nexus™. Their work ensures that what you see in NOVA isn’t just data—it’s decision-ready intelligence.
Every analyst is rigorously trained in Ceto’s proprietary methodology, which combines peer analytics with firsthand knowledge of today’s financial institution challenges. That human layer elevates the Ceto NOVA™ platform from tool to transformation engine.
Take the Next Step
Revolutionize your bank or credit union's competitive intelligence and analytics capabilities. Contact us today for a free consultation and product demo.